Case Studies
Case Study 1
Boosted F&B Sales by 42% Using In-Room Marketing
With Hepi TV installed in guest rooms, the hotel launched a smart content rotation strategy:
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Highlighting top 5 dishes with appetizing visuals and on-screen promos.
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Real-time pop-ups during prime hunger hours (12PM, 7PM, 10PM).
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Exclusive “Order from Room, Get 10% Off” offers.
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Countdown timers for “Happy Hour Deals.”
Food | Orders/Month (Before) | Orders/Month (After) | Growth % |
|---|---|---|---|
Soft Drinks (Combo) | 220 | 370 | +68.2% |
Masala Fries | 150 | 280 | +86.6% |
Aloo Paratha | 180 | 330 | +83.3% |
Chicken Fried Rice | 270 | 460 | +70.4% |
Beer (2 pints combo) | 310 | 520 | +67.7% |
The Outcome
42%
Total F&B Revenue
27%
Average order value
3x
Room service engagement
Case Study 2
Boosting tRevPAR with In-Room Digital Engagement
With Hepi TV installed in guest rooms, the hotel launched a smart content rotation strategy:
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Highlighting top 5 dishes with appetizing visuals and on-screen promos.
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Real-time pop-ups during prime hunger hours (12PM, 7PM, 10PM).
-
Exclusive “Order from Room, Get 10% Off” offers.
-
Countdown timers for “Happy Hour Deals.”
Order Growth (F&B)
From 100 to 500+ monthly F&B orders — 6,000+ fulfilled in a year via Hepi TV.
Travel Desk Uplift
From 25 to 63 bookings/month – a 2.5x increase
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Revenue Impact
Achieved ₹28 Lakhs in total order value through Hepi TV
tRevPAR Growth
Hepi TV contributed to a 4–5x uplift in guest spend per room through upsells and convenience
Laundry Service Boost
From 20 to 48 requests/month – more than 2x growth
Guest Engagement
Seamless in-room access to F&B, laundry, and travel requests drove significant increase in service usage
Case Study 3
Personalization at the Core
They wanted a solution that could:
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Understand where the guest is from
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Serve TV content in their preferred regional language
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Provide a seamless, no-hassle user experience
